Growing important to knowledge market
• Acquire external knowledge market -the knowledge of external experts : we must ask an expert, like experts in the field of marketing or anything.
-the knowledge of other firms : we should have some training for other company, to increase concept or perception.
-the knowledge of stakeholders,e.g customers : we should have some forum for stakeholder or customer to have a review for product or complain.
-knowledge products : we should know the products that we provide, what when where why?
Features of Knowledge Market
• Market transparency is usually minimal
• Trust is necessary : because the buyer doesn’t always have the ability to evaluate the goods, and can only reach a considered judgement sometime . We should build a trust
• Most interesting items never appears on the official markets